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How to write a good public reply to reviews

Updated yesterday

Public replies give you the opportunity to share your perspective on a review and provide additional context for future borrowers. A well-written reply can help clarify misunderstandings and show how you communicate as a lender.

When writing a reply, aim to be factual, calm, and respectful.



Do’s

  • Keep your reply calm and professional.
    Write as if you are addressing future borrowers, not just the person who left the review. A composed tone helps build trust.

  • Stick to facts and context.
    Briefly explain what happened from your perspective, focusing on dates, actions taken, or relevant details from the booking.

  • Acknowledge the experience.
    Even if you disagree with the review, acknowledging that the other party had a different experience shows maturity and transparency.

  • Be concise.
    Short and clear replies are easier to read and more effective than long explanations.

  • Focus on future borrowers.
    Use your reply to demonstrate reliability, communication style, and how you handle challenges.

Don’ts

  • Don’t argue or assign blame.
    Public replies are not the place for debates, accusations, or defensive language.

  • Don’t use emotional or sarcastic language.
    Strong emotions can make a reply appear unprofessional and may discourage future borrowers.

  • Don’t repeat private conversations in full
    Avoid copying long message threads or sharing private details. Summarise only what is relevant.

  • Don’t include personal or sensitive information.
    Never share phone numbers, addresses, full names, or other private information.

  • Don’t demand that the review be changed.
    Public replies are about providing context, not pressuring the reviewer.


Example of a good public reply

Thank you for your feedback.
From my perspective, the booking was cancelled due to unforeseen circumstances, which I communicated as soon as possible in the chat. I always aim to be clear and responsive, and I’m sorry this experience felt frustrating.



A thoughtful public reply helps present a balanced picture of the rental experience and allows future users to make informed decisions.

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